Create Magic Moments and Get More Referrals

Here’s how you can use magic moments to build trust and gain referrals.

The goal of every real estate agent should be to create a profitable, repeatable, scalable, referable, and subscription-based business through relationships. If your business has raving fans, word of mouth creates built-in trust. How do you build systems to ensure your clients are delighted with your service?

What if you looked for opportunities to stand out and not be a commodity? Always remember the magic begins with you and your vision.


“Magic moments are chances for you to transition from a transactional relationship to a personal one.”

Examples of Magic Moments:
1. Offer has been Accepted
2. Lender Approved Mortgage
3. Closing
4. Annual Move Anniversary

Each sale has opportunities to create what we call “magic moments.” These are chances for you to transition from a transactional relationship to a personal one. The options here are countless, but we want to focus on three.


1. MAGIC MOMENT ONE: Offer is Accepted

First, imagine a property is under contract, and you call the client to let them know everything has been signed. You could email the information or you could turn it into a magic moment. What if you said something like…

SCRIPT FOR MAGIC MOMENT ONE:

“Congratulations! The house is under contract. How do you feel? Remember we talked about The Promise in the beginning? How are we doing on delivering on that for you on a scale of one to five? One being crappy and five being happy?

Have we earned the right to ask for a five-star review and a referral?”  May I text you the link to give a review?”

To create your Keyboard Text Replacements, go to Settings > General > Keyboard > Text Replacement > +. After typing the + you can enter your Phrase and Shortcut. Type the phrase you want to have the shortcut type out and type in the shortcut phrase that will create it when you type it in the future. Then press save.


2. MAGIC MOMENT TWO: Loan is Approved

Check to see if any reviews were made, then call about the mortgage approval and clear to close. Either the admin or agent calls.

SCRIPT FOR MAGIC MOMENT TWO:

“Congratulations, the mortgage is approved with no conditions, so we are ready to schedule your closing. You made it! How are you feeling?

I understand how busy you are and I see that either the review did not make it through yet, or maybe you have not done it yet? How are we living up to our Promise?

Great, do I have permission to text you this link for 5-star review?

Is there someone you can introduce me to who has a real estate question, who might be buying, selling, investing in, or looking for a career in real estate?

And if we get to the closing and we still don’t have a referral, we will talk about that, Ok?

We’d love to get a video testimonial too.  Are you willing to jump on zoom and do a quick video story of how we helped you prepare your home – resulting in 25 showings, 15 offers and 5% above asking price?   The next steps are. 


By the way, you can email them to a gatekeeper link that allows them to go forward to give reviews on 6 sites if they press 4 star or higher.

Here is an example of our review pages:
https://kathytoth.com/let-us-know-what-you-think/
https://kathytoth.com/thankyou/

The key is asking if you’ve earned the right for a referral. Don’t be demanding; if you’ve provided quality service and built a solid relationship, you have an opportunity to create a magic moment.


3. MAGIC MOMENT THREE: Closing

SCRIPT FOR MAGIC MOMENT THREE:

“Congratulations, you made it and how does this feel?

Have we earned the right to receive introductions to your network who might be needing a 5-star realtor?”

Finally, you make it to closing. If everything has gone well up to this point, it might make sense to ask your client for a list of people in their network who may need a five-star Realtor. If they agree, you can grow your database into a databank and create more opportunities for magic moments in the future.  A great read is

Be Our Guest: Revised and Updated Edition: Perfecting the Art of Customer Service (The Disney Institute Leadership Series)

Now you can launch your after care system for you precious Forever Clients. Remember to ask you allied resources to always support you in conversations with clients and mention the promise.  Example is  “Hello Mr Seller, I am the Team’s Stager and you made a great decision to work with the Team. They are the best and I am sure you have heard about their promise, right? “ For an example of The Promise, just ask me. And anytime you can write a personal note thanking them for the opportunity, will be another special touch….

Let me know how you implement OR IMPROVE or want to look at coaching. Please call or email us. We’d love to help in any way we can!

Create Magic Moments and Get More Referrals

Here’s how you can use magic moments to build trust and gain referrals.

The goal of every real estate agent should be to create a profitable, repeatable, scalable, referable, and subscription-based business through relationships. If your business has raving fans, word of mouth creates built-in trust. How do you build systems to ensure your clients are delighted with your service?  

What if you looked for opportunities to stand out and not be a commodity? Always remember the magic begins with you and your vision.

 

“Magic moments are chances for you to transition from a transactional relationship to a personal one.”

Examples of Magic Moments:
1. Offer has been Accepted
2. Lender Approved Mortgage
3. Closing
4. Annual Move Anniversary


Each sale has opportunities to create what we call “magic moments.” These are chances for you to transition from a transactional relationship to a personal one. The options here are countless, but we want to focus on three.


1. MAGIC MOMENT ONE: Offer is Accepted

First, imagine a property is under contract, and you call the client to let them know everything has been signed. You could email the information or you could turn it into a magic moment. What if you said something like…

SCRIPT FOR MAGIC MOMENT ONE:

“Congratulations! The house is under contract. How do you feel? Remember we talked about The Promise in the beginning? How are we doing on delivering on that for you on a scale of one to five? One being crappy and five being happy?

Have we earned the right to ask for a five-star review and a referral?”  May I text you the link to give a review?”

To create your Keyboard Text Replacements, go to Settings > General > Keyboard > Text Replacement > +. After typing the + you can enter your Phrase and Shortcut. Type the phrase you want to have the shortcut type out and type in the shortcut phrase that will create it when you type it in the future. Then press save.

 

 

 

 

 

 

 

2. MAGIC MOMENT TWO: Loan is Approved

Check to see if any reviews were made, then call about the mortgage approval and clear to close. Either the admin or agent calls.

SCRIPT FOR MAGIC MOMENT TWO:

Congratulations, the mortgage is approved with no conditions, so we are ready to schedule your closing. You made it! How are you feeling?

 I understand how busy you are and I see that either the review did not make it through yet, or maybe you have not done it yet? How are we living up to our Promise? 

 Great, do I have permission to text you this link for 5-star review?

 Is there someone you can introduce me to who has a real estate question, who might be buying, selling, investing in, or looking for a career in real estate?

 And if we get to the closing and we still don’t have a referral, we will talk about that, Ok?

 We’d love to get a video testimonial too.  Are you willing to jump on zoom and do a quick video story of how we helped you prepare your home – resulting in 25 showings, 15 offers and 5% above asking price?   The next steps are. 

 By the way, you can email them to a gatekeeper link that allows them to go forward to give reviews on 6 sites if they press 4 star or higher.

Here is an example of our review pages:
https://kathytoth.com/let-us-know-what-you-think/
https://kathytoth.com/thankyou/

The key is asking if you’ve earned the right for a referral. Don’t be demanding; if you’ve provided quality service and built a solid relationship, you have an opportunity to create a magic moment.

 

3. MAGIC MOMENT THREE: Closing

SCRIPT FOR MAGIC MOMENT THREE:

Congratulations, you made it and how does this feel?

Have we earned the right to receive introductions to your network who might be needing a 5-star realtor?”

Finally, you make it to closing. If everything has gone well up to this point, it might make sense to ask your client for a list of people in their network who may need a five-star Realtor. If they agree, you can grow your database into a databank and create more opportunities for magic moments in the future.  A great read is

Be Our Guest: Revised and Updated Edition: Perfecting the Art of Customer Service (The Disney Institute Leadership Series)

Now you can launch your after care system for you precious Forever Clients. Remember to ask you allied resources to always support you in conversations with clients and mention the promise.  Example is  “Hello Mr Seller, I am the Team’s Stager and you made a great decision to work with the Team. They are the best and I am sure you have heard about their promise, right? “ For an example of The Promise, just ask me. And anytime you can write a personal note thanking them for the opportunity, will be another special touch….


Let me know how you implement OR IMPROVE or want to look at coaching.
Please call or email us. We’d love to help in any way we can!

Tax Advice for Washtenaw County Homeowners With Catherine McClary

Here’s my full discussion with Washtenaw County Treasurer Catherine McClary

I’m joined once again by Catherine McClary, our Washtenaw County Treasurer, to discuss an important topic around this time of year: taxes. She is here to offer her best advice, some tricks of the trade, and more for all of you taxpayers out there.

Feel free to watch the full video, or use these timestamps to browse specific topics at your leisure:

0:00 — Introducing today’s topic

0:38 — The most important thing you can do if you’re in trouble with your taxes

1:45 — Income and property tax resources available to you

3:45 — The property tax timeline in Michigan

5:40 — Deferments for seniors, military members, and those with disabilities

9:28 — A few special tax programs to know about in Michigan for filing purposes

12:20 — More about the Bridge Loans to Affordability program in Washtenaw County

13:50 — The Home for Generations program and how it helps bridge the racial wealth gap

16:30 — Final thoughts

Thanks so much to Catherine for sharing her expertise and time. If you have any tax-specific questions for Catherine, reach out to her today at [email protected]. It goes directly to her, and she’d love to help out.

If you have any other real estate-related questions for me, don’t hesitate to reach out via phone or email. I look forward to hearing from you soon.

How You Can Appeal Your Home Tax

We talk with Catherine McClary about how you can appeal your home tax.

 

Today we’re going to talk about how to appeal your Michigan taxes. We are blessed with a wonderful guest who is an expert on taxes, Catherine McClary, the treasurer of Washtenaw County. As she explains, if you believe your taxes are too high, it might be because the assessment of your home is too high. You can protest this assessment by yourself; you don’t need an attorney.

Steps to Fight your Michigan Taxes 

1. Make an Appointment for March Board of Review in second week in March.

2. Get Form L 4035 to propose an alternative value

3. You need to submit similar sales to defend your opinion

4. Take this to Board of Review appointment.

5. In June – first Monday, you will receive the Board of Review result and you can then appeal after that if needed.

You can watch the interview above, or you can skip to each section using the timestamps provided below: 

0:00 — Introducing Catherine McClary and today’s topic

0:33 — The deadline for protesting your tax assessment

2:12 — The steps to appeal your assessment

2:49 — How you can propose an alternative value

3:58 — Presenting your information to the board of review

4:30 — Getting the results of your protest and the appeal process

5:18 — Do assessors use the sales price of your house?

5:55 — There are exemptions that may apply to you

6:25 — Wrapping up

We hope this information empowers you and helps you take control of your taxes. You can access the review and appeal brochure here. If you have any tax questions, you can email Catherine at [email protected]. If you need help with your valuation or real estate in general, call us at 734-216-7845. We would love to hear from you.

The Ins and Outs of Property Tax Assessments

Here’s some important information for homeowners in Washtenaw County.

 

Today we’re honored to be joined by a special guest. Catherine McClary has been serving as the treasurer of Washtenaw County after building a solid reputation as a stockbroker and investment banker. She has served as the chair of the Washtenaw County board of commissioners and is recognized as a leader in tax and mortgage foreclosure prevention in Michigan. She’s a great public advocate, and she’s here today to educate all of us about some of the finer points of tax value assessments, the appeal process, and more.

Feel free to watch the full interview, or use these timestamps to browse specific topics at your leisure:

1:25 — A rundown of property tax assessments and the appeal process

2:25 — A closer look at the assessment notice document homeowners will receive in the mail

3:45 — Why you can’t appeal your assessment if you don’t apply to the board of review

4:15 — Where to find detailed information about appealing your assessment at the board of review

4:30 — Breaking down the two types of value included in the assessment

5:25 —  The rate of inflation for 2022 and how that will affect you

6:20 — Wrapping things up

Catherine will be back this spring to give more helpful financial information to homeowners and homebuyers. If you have any additional tax-related questions or need more resources, reach out to Catherine at [email protected]. If you have any other real estate-related questions for us, don’t hesitate to reach out via phone or email. We look forward to hearing from you soon.

How to Consistently Generate Referrals

My advice on how to generate consistent referrals from your database

Referrals are one of the best ways for you to generate consistent business as an agent.

 

How to generate referrals and what segments to work in?

 

Some agents say they get referrals by doing a good job. Don’t you do a good job for all your clients? If doing a good job was all it took, almost all your clients would generate referrals for you. What is your strategy? How much money are you leaving on the table by not having a system?

 

Let’s review a solid plan to generate referrals.

One of the most important questions you need to ask yourself is, “How am I communicating with key groups?” The main groups you need to communicate with to generate referrals are other agents, businesses, and consumers.

 

 

How are you segmenting data and offering to these groups?

 

AGENTS: KW platform in Command, Check Smart Plan Library – 36 Touch for Referral Agent Partners and Agent Referrals, For KW Agents see detailed process regarding referrals including sending, receiving, broadcasting, accepting, tracking, Commercial Agents, Mastermind Groups, Investor Clubs, Classes, Regional Linkedin Groups, Instagram (millions daily users #RealEstate) realestate_atx : Shout out to Ian Grossman with over 18,000 followers, Participate in Red Day for K, and managing your referrals and migration patterns: See video: https://youtu.be/d9eVkx5vPQE and https://answers.kw.com/hc/en-us/sections/360003127494-Referrals

 

BUSINESS: LINKEDIN, Attorneys, Financial Planners, CPA’s, Painters, Carpet Vendors and Installers, Stagers, BNI, Builders, Handy People, Teachers and School Boards, Facebook Marketplace, Title, Lenders, Promote Local Business through Videos (Vyral Marketing has plans)

 

CONSUMERS: Clients, Church, Mom’s groups, golf, tennis, sailing, Marketplace, Radio and Television, Podcast, Billboards, Children’s Hobbies, Charities, Boat Clubs, Mailers, Volunteer, Facebook Marketplace, Sponsorship Nextdoor: your neighborhood and office location

Do you have a raving fan club?

Examples of what Raving Fans get free use of:

  • Free Use of In Office Notary
  • Free Use of Office Meeting Space
  • Free Use of Ladders
  • Free Use of Pressure Washer
  • Free Use of Folding Tables
  • Free Use of Chairs
  • Free Use of BBQ Pit
  • Free Use of Lawn Mower
  • Free Use of Saws
  • Free Use of Drills
  • Free Use of Tools
  • Free Use of Wheel Barrow
  • Free Use of Bolt Cutters
  • Free Use of Tree Trimmers
  • Free Use of Hedge Clippers
  • Free Use of Shovels
  • Free Use of Tiki Torches
  • Free Use of Camping Tent
  • Free Use of Tailgating Pop Up (labeled U of M or MSU)
  • Free Use of Camping Cookware
  • Free Use of Tarps
  • Free Use of Beverage Coolers and Margarita Machine
  • Free Use of Leaf Blower
  • Free Use of Garage Sale Signs
  • Free Use of Turkey Fryer
  • Free Use of Crawfish Pot
  • Free Cashflow Analysis of Investment Properties
  • Referrals to and Pre-screening of Real Estate Professionals Anywhere in the World
  • Free Literature On Buying and Selling A Home
  • Free Relocation Information

 

A great way to communicate regularly with these groups is through social media. You can set up a regular reminder to reach out to these people to send something of value and remind them of your great service. You can also set up a thank-you video through text or email to add a personal touch.

Thank you for Referral: https://www.youtube.com/watch?v=1aVQwHQ_KqA

“The key is that you want to highlight the value you added to their experience.”

One of the trickiest things to handle with referrals is how you reinforce good behavior. A lot of agents might send a thank-you gift like a nice bottle of wine; this can feel like a trade or a bribe to some people. On the other hand, you don’t want to do nothing when you get a referral since it can leave people feeling unappreciated.

By giving current clients the option to trade referrals for a gift or a donation to a local charity, it’s a win-win-win. The business gets referrals, the charity gets donations and the client gets to feel good and appreciated.

What Is Your Script and Collateral Material to Support the Process?

Create a thank-you letter using a script that highlights the quality of service and a worthy cause. For the worthy cause, maybe you mention that X amount of dollars from your commission is donated to a charity. Perhaps you can even let your clients choose from some popular options to make them feel like they’re a part of the process. When you give, you gain. The key is that you want to highlight the value you added to their experience AND give to the community. This shows who to trust, in actions, not words.

See how Reynolds Team ingratiates referrals with the Raving Fan Club to support worthy cause in this video https://fb.watch/7oPC0f8Cuo/  Way to go Sarah and Debbie Reynolds 703-297-3251

For those who chose gifts what are the Milestone Reward Incentives?

5 Referrals: We will buy you a pair of Bose Noise Cancelling Headphones.

10 Referrals: We will buy you a full day Spa treatment.

25 Referrals: We will foot the bill for a meal at ANY local restaurant for you and 7 of your closest friends.

50 Referrals: Round trip flights for two + 5 star hotel accommodations for 3 nights to anywhere in the world.

 

Giving with or without referrals makes sense and is the highest apex of Gary Keller model.

Have a system for asking for referrals with agents and admin like the Promise and asking for 5 Star Reviews?   Please share!

If you have other questions Real Estate Super Heros about scalable business practices or anything else, reach out to me and the team. Curious about bigger ideas to help take your life and business to the next level. We are always here to help.

If you have other questions about scalable business practices or anything else, do not hesitate to reach out to me and my team. We are always here to help.

Finding the Value Proposition of a Real Estate Team

What’s the value proposition for a team?

The best real estate teams can communicate why people should work with them. The value proposition lays out the services that will get the results agents value. At 0:25 in the video, you can see some of the services teams share. Take a look at the offerings that demonstrate how you can choose the best support for you to sell real estate. This list can be the model you need to demonstrate team proficiency compared to your market and other competitors. 

Remember to determine what you will net. Return on investment isn’t always determined by money; it’s sometimes based on wellness, ease, and elegance. Consider the following: 

  • Lead generation systems and distribution
  • Future leadership positions
  • Ongoing coaching and training with digital libraries
  • Administrative support (including CRMs and social campaigns)
  • Plug-and-play systems, tools, and financial plans (including tech support)
  • Community within a growth-minded community 
  • Accountability through huddles, meetings, competitions, and tracking
  • Do they have charitable giving?
  • How does the team stack up in your marketplace? What are the results, reputations, and branding?
  • What does the culture look like? Are they celebrating you bringing in a seller client or chastising you because your client needed photos quickly and the team process is slower?
  • Compare their sales price ratio to the market sales price ratio
  • Compare their number of properties sold per agent to the number of properties sold in the market per agent in total market share 
  • Compare closing percent to market closing percent 
  • How long would it take you to get all of this value? 
  • Is it an ecosystem? Are they the only ones who have this? Do they have proprietary systems?
  • Do you have immediate credibility with your clients?
  • Does the team have guarantees (e.g., Love It or Leave It, or ‘You list with me and I buy your new home until we sell your existing home’)?
  • Do they have the ‘easy button’ for consumers so they can, for instance, bundle title, insurance, inspection, home warranty, and maintenance and repair with trusted vendors to save money and time with one-stop shopping?
  • What are the reviews like? Are clients delighted enough with the service so that you can also earn five-star reviews and referrals?
  • Can you interview exited and current members?
  • Are you able to focus on what you love and let go of the rest?

Find what you need and have fun. I also recommend reading “The Millionaire Real Estate Agent” by Gary Keller. Determine if a team is your path at this time—your bank account will thank you. 

Shout out to the Hoffman Murphy Team, the Quinton Group and the Daily Group for being great and effective examples of value proposition.

Dailey Value Proposition (3)

Team Value proposition (2) (1)

Real estate heroes: Thanks for investing your time here and stay tuned for future videos. If you have any questions about this topic, don’t hesitate to reach out to me. I’d love to hear from you.

What Is a Buyer Proposition?

Here’s what you should consider when creating your buyer proposition.

What is a value proposition for a buyer? The best real estate agents should be able to communicate why people should hire them to help them buy a property. A buyer proposition lays out the services that will get the results buyers value.

 

Take a look at the measurements of success that will demonstrate that you can find the best property for the best price in the least amount of time with the least amount of hassle. This chart shows your proficiency compared to your market. If you can demonstrate your market knowledge and results with supporting data, that you care and are trusted by other buyers, and that you’re superior or equal to other agents, then your chances of winning that buyer as a  client often increase, and they’ll pay your fee.

  • Pre title
  • Clue report
  • Uncovering hidden stash
  • Door Knocking/Mailing neighbors or absentee owners
  • Calling prospective sellers
  • Attorney networking
  • Social media marketing
  • Local subdivision information (videos)
  • School tours
  • Critical dates
  • Negotiating by winning offers
  • Concierge follow up

How do you stack up in your marketplace? Compare your sales price ratio to the market’s sales price ratio; compare your number of properties sold to the number sold in the market per agent; maybe show how many winning offers you’ve secured within the last 10 offers written. Is your value unique in your real estate market? Can buyers only get this with you? Are you getting pre-title on covering title issues before making an offer? Are you providing a clue report? Give buyers access to the hidden stash of properties by door knocking, sending mail to neighbors or absentee homeowners, calling prospective sellers not yet on the market, and networking with divorce, probate, and trust attorneys.

 

“The best real estate agents should be able to communicate why people should hire them.”

 

Engage in Facebook marketing to let others know what your buyer’s needs are and provide your buyers deeds, bylaws, and videos of local subdivisions. Set up school tours and have after-move-in neighborhood intro parties. Provide trusted vendors and crucial dates to help them stay abreast of the transaction. Guide them on how to beat multiple offers by reviewing what a winning offer looks like in the beginning.

 

Promise and provide unmatched service. Do you have guarantees like “love it or leave it?” Do you store all their data for years, including their appraisal and inspection so if they ever need anything you’re the trusted resource? Do you provide a one-stop shop service with title, insurance, inspection, home warranty, and maintenance and repair with your trusted vendors to save buyers time and money? You can even provide a lender or Keller Mortgage to help make the house more affordable and bulletproof your results and value.

  •  Love It or Leave It
  •  Buy New house until Old house Sells 
  • Pre Close Document Review and Utility Transfer, Escrow Set Up and Release

Are you delighting with your service so you earn five-star reviews and at least one referral per relationship? Are you prepared for every appointment by previewing all active properties? Have market comparable data for the area and neighborhood. Build rapport, determine motivation, and enjoy the experience.

Post Closing: 
  • Data Storage including Inspection, appraisal, (for refinance ease) neighborhood information including by laws and restrictions
  • One Stop shop – title, appraisers, lender, vendors, insurance, movers
  • Delight with Service
  • Earn 5 star reviews and referrals by Building Lifetime Relationships
  • Continually Staying in Touch

I suggest reading “The Millionaire Real Estate Agent,” chapter three, page 95, figure six: The Top Ten Service Areas of the Buyer Value Proposition. Determine your unique value proposition to buyers and your bank account will thank you.

 

If you have questions about buyer value propositions or any other real estate matter, call or email me. I would love to speak with you

How to Create a Value Proposition That Beats the Competition

Here’s how a value proposition demonstrates your worth as an agent.

A good real estate agent can explain why a potential client should hire them to sell their home. You can think of it like Apple launching a new technology; in your industry, however, you’re “launching” a home onto the market.

In order to be chosen by a seller, you need to have a value proposition. Your value proposition lays out all the services you provide that will get your seller the results they want—see figure 17 in “The Millionaire Real Estate Agent” to see what services to share.

Take a look at success measurements that show how you can sell a home quickly and for top dollar. This can help you dispel any doubts a client may have about commission, and it will therefore win you the earnings you deserve. The chart seen at 0:48 in the video is one way to demonstrate your proficiency versus that of your competitors. Some great metrics to include are your days on market, list-to-sales price ratio, the number of properties sold, and the percentage of listings closed..

 

“With all of your strengths and benefits in mind as an agent, you’ll know exactly what you can offer to your clients..”

Some great metrics to include are:

  • Your days on market compared to your Board average.
  • List-to-sales price ratio compared to your Board average.
  • Number of properties sold, compared to the average agent.
  • Percentage of listings closed compared to Board average.

What else is part of your value proposition? Do you offer something unique that no other agent can? Does choosing you as an agent mean a client won’t want or need anything else? Do you have any guarantees? Do you bundle costs like titles, insurance, warranties, and inspections? What about staging and home repairs? Other value propositions might include:

  • Guarantee Home Sale
  • Guarantee Home Buy Program (Until Your Home Sells)
  • Tiered Menu of Services with Flexible Commission structure
  • We Fix Your Home and Finance the Fix (until it’s re-paid at closing)

With all of your strengths and benefits in mind as an agent, you’ll know exactly what you can offer to your clients. Still, it’s important to be prepared before going to a client appointment. Preview active competitors, have market comparable data for the area, and use tools like BrokerMetrics to show how you stack up compared to others. If you can demonstrate your listing proficiency with data, your chances of winning increase.

I suggest that all agents make sure to read or review chapters 3 and 16 in “The Millionaire Real Estate Agent.” These will help you further shape your value proposition. If you have any questions or would like more information, feel free to reach out to me. I look forward to hearing from you soon.

What You Need to Know About CLUE Reports

Here’s everything you need to know about CLUE reports.

Want to Buy a Home? Search All Homes

Want to Sell a Home? Get a Home Value Report

What is a CLUE Report?

  • CLUE stands for Comprehensive Loss Underwriting Exchange
  • It provides a glimpse into the past claims history for a specific property and individual
  • Weather related claims, fires, flooding, theft, etc.