In our small Ann Arbor Area Real Estate business, we track everything, including our net promoter score.
How likely is it that you would recommend Kathy Toth Team of Keller Williams to a friend or colleague? This is what the net promoter score measures.
When Gary Keller spoke of Red light Green light, he meant see if the dollars you spend, are worth continuing and evaluate your outflow before throwing money out the window. Re evaluate all costs.
So we have been cutting expenses and monitoring feedback. We added the net promoter score this year to our evaluations and the results are in. We have a near perfect score of 10. What does this mean? Our clients will suggest us to their friends and family. We linked a detailed report here on net promoter score.
The next step is to really understand why your promoters love you and why your detractors hate you. Then you can make a conscious decision to do more of the things for which customers love you and fix the things that people hate. Sometimes, you can never convert a detractor into a promoter. But at least you have the information. Promoters (score 9-10) are loyal enthusiasts who will keep buying and refer others, fueling growth – that is our goal.
It is our goal to exceed your expectations in delivering Ann Arbor real estate service to you. Join us in our buyer round table classes in February and March. We are here to serve you and have a passion for Ann Arbor.